There is no point in disputing an obvious fact. The social media has become one of the most important features of life in the internet era. It is possible that social networking websites began as vehicles for social interaction at the initial stages. The truth is that these sites have grown beyond purely social matters. Social media websites are used for a variety of important activities including internet marketing, brand management, opinion molding, influencing voting patterns and carrying out opinion polls. Now, if you are invited to speak at a social media conference, you should bear these things in mind and address some of these areas in your presentation. Below are some things you should do if you have to the opportunity to speak at a social media event.
Overview
Introduce your presentation with an overview of the social media movement. Now, you do not have to go into too much detail here. Just discuss the origins of the social media and its early days and then move on to its evolution and its place in today’s society. You can also discuss some of the most popular social media websites and reel out some related statistics to back up the points you are making.
Uses of Social Media
This is the core of the apple so you should spend a bit of time on this section. Discuss the uses of the social media and point out some of the benefits of maintaining a social media presence. You can discuss the connection between social media and business blogs and point out that a healthy social media presence gives internet users credibility. You can also point out how social media can be used to market websites, sell products and attract customers.
Misuse of Social Media
There are many bad people online and some of them have made a career out of misusing the social media. Point out some of the dangers social media users face and how they can protect themselves from scammers and hackers. Discuss some famous examples of hacking and the results of these activities. End with a warning to social media users to find ways to protect themselves so that they do not fall victim to scam artists online.
Final Word
The social media conference is a great idea with many excellent benefits. Smart people can use the social media to do great things online. However, it pays to be careful and protect yourself so that you do not get into trouble.